International Innovations, Inc. was formed in 1995 as an offshoot of a company whose roots in the Photo Industry extend to 1982. The original two tiered business plan called for private label production of single use cameras for the Hotel Industry and city specific packaging that included maps and coupons. The “Snap Sights!” brand was created for the city program and grew into Intova’s first internationally distributed brand. While developing the original business plans, several clients requested waterproof cameras and a whole new direction was born. In the mid 90′s, there were no low cost, high quality waterproof cameras available. Our design team created the first disposable camera that was waterproof to 30 feet-and never looked back. 

Torches are the youngest member of the Intova family and have had a tremendous impact on business. The latest LED technology, combined with attractive and tough, waterproof aluminum housings have generated a whirlwind of activity. The Intova Torch selection continues to grow with a number of industry leading projects under development. Torch customers now include Divers, a wide swath of other Sportspeople, Military, Homeland Security, Fire, Rescue and many others. Quality water/sand/dustproof construction, rugged durability, great performance and leading price points are some of the elements driving this business.